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Best Global Green Brands

Green Brands: Why Sustainability Stories Must Be Matched by Action

The world’s largest corporations are all over the theme of sustainability these days. Business as usual is no longer sufficient. Profits must come with principles.

Companies are increasingly convinced that it’s in their vested interest to take care of the environment and invest in society – and through its Best Global Green Brands report, brand-management specialists Interbrand profiles the real and perceived sustainability credentials of some of the world’s biggest corporations.